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“Screamer” Branding

Client Overview:

Petro Canada (South Nanaimo) creates new drink – Screamers. You don’t have to be a kid to enjoy a Screamer! We had the pleasure of creating a brand, website and print media for this new incredibly tasty drink. We even created an online game and promotional flash website.

Objective

When Petro Canada wanted to brand their new frozen drink called the Screamer, we were up for the test.

They required a brand image, character creation, signage, loyalty cards, and a fun flash based website to entertain their audience.

Results

The overwhelming response to the Screamer’s unique twist on a Slurpee enabled them to increase sales at the participating locations.

In addition, the flash website was great for additional promotion and brand awareness.

We were honored to support such an outstanding organization and produce A+ work.


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