Webacom is pleased to announce a strategic alliance with Doctor Nikolas Chugay in the capacity of new media marketing and consulting. Doctor Chugay has locations in Long Beach, Ca and Beverly Hills, CA and serves patients worldwide.

Doctor Nikolas Chugay – Chugay Cosmetic Surgery Medical Clinic INC History

Dr. Chugay has over 30 years of experience in Facial Plastic, Aesthetic and Cosmetic Plastic Surgery. He has performed over 30,000 surgical procedures, published numerous articles in medical press, designed many new procedures, and invented several new implants used for muscular augmentation.

Dr. Nikolas Chugay is a leading California cosmetic plastic surgeon and an acknowledged specialist in facial and body sculpting as well as body implant surgery for over 30 years.

Dr. Chugay is sought out for his artistry and keen sense of beauty by an international clientele of patients who are both from the business community as well as celebrity scene.

Dr. Chugay has presented his innovative procedures at various medical congresses throughout the world. His most recent presentations:

Orbicularis Surgery (Crow’s Feet Removal) in London for the European Academy of Cosmetic Surgery

Breast Lift Advances in Newport Beach, California for the American Academy of Cosmetic Breast Surgery

Biceps Augmentation in Phoenix, Arizona for the American Academy of Cosmetic Surgery

Chugay Cosmetic Surgery Medical Clinic INC Expands with Addition of New Doctor – Doctor Paul Chugay

With an artistic plastic surgeon as his father and an aspiring model as his mother; Paul’s entry into the field of cosmetic surgery seemed the natural choice.

Working tirelessly to learn everything he could, Paul completed his undergraduate career at the University of California San Diego. After graduating with a bachelor of science in Animal Physiology and Neuroscience, Dr. Chugay began his medical career in Guadalajara, Mexico then completed his medical education in New York City, while attending Ross University.

Following an internship in general surgery in Virginia, Paul traveled to Stamford, Connecticut to complete his general surgical training. He then traveled to Tulsa, Oklahoma to complete his training in full body cosmetic surgery, performing over 1200 cases while in his fellowship program.  Paul is married to his lovely wife, Tonya, and has one son, Thomas.

Dr. Paul Chugay’s interests include total body reconstruction following bariatric surgery, breast augmentation, and breast reconstruction.

Traditional Marketing to New Media

Doctor Nikolas Chugay built his successful cosmetic surgery business using traditional advertising through word of mouth, networking, Spanish TV and print advertising.

Doctor Chugay did have a website, however had not utilized search engine optimization, social media or tracking mechanisms as to ad tracking and tying into traditional media.

Webacom performed the following services and as a result we assisted in gaining worldwide recognition;

• Branding. New logo and brand.
• Custom Web Design. Re development of website with new brand.
• SEO. Search Engine Optimization
• You Tube. You Tube Video Channel, some of the videos now exceed 400,000 views.
• Social Media Management. Social Media Channel, Face Book
• Digital Newsletter. Monthly educational newsletter.
• Landing Pages/QR Codes. Tracking mechanisms from the use of QR codes and landing pages in all magazine advertising allowing statistics to be viewed for ROI.
• Tradeshow display booth. Pull up banners, branded packaging.
• Public Relations. Arranged Interviews with reporters from all over the world covering his new techniques.
• Content writing.
• Graphic Design. Creation of advertisements, posters
• Video. Arranged video production through LA film crews.
• Celebrity Promotion. Arranged marketing and promotion for his appearances on Tyra Banks and Doctor Phil.

Be sure to view the website here, www.drchugay.com. 

The End Result – Marketing Success – New Relationships

Webacom works very closely with Doctor Nikolas Chugay and Doctor Paul Chugay (responsible for our relationship) on a monthly basis. Webacom handles most of all the media, arranges interviews and works on all their Medias from updates to new campaign ideas.

Thank you Doctor Nikolas Chugay, Doctor Paul Chugay, Maria, Vanessa and the rest of the incredible staff at Chugay Cosmetic for the opportunity to work together and grow our businesses together!

We look forward to joining you for your Christmas Party December 19/2012 in warm California!!!

Sincerely, Jay Somerville, CEO, Webacom Media Corporation

Some of you may find our point of view somewhat controversial, however our objective is to educate and as a full service web design and marketing company serving the Nanaimo area since 1995 and Vancouver since 2010 we have considerable experience and awards in new media marketing.

We see it every day; the entire buzz is social media, however the bare roots of online marketing are being ignored, all to get on the social media band wagon. Don’t get us wrong some social media can be effective; this article is to help you consider what will work and what won’t. Considering the economy we see too many business people spending exorbitant amounts of time on social media with very little return if any.

There are now hundreds of thousands if not millions of so called social media marketers, gurus, experts you name it. It is this group that promotes social media the most, ironically to sell their own services. Ask any of them to give just 5-6 examples of PAID successful marketing campaigns on social media. By paid we mean following all the rules and regulations of Face Book to put on a contest, not an illegal means to get people to like you. Check their own social media channels, how many fans, what are they saying, is the information useful. If they live in a smaller city some will have thousands of friends BUT fans can be bought. Yes, with only 150 dollars you can get a third world country to get you a bunch of fake fans. It doesn’t work as there is no relationship and the names look like foreigners so ask that question as well, where did the fans come from?

Some even say Twitter has all you need to know about any given company, why bother going to a website. You’ve got to be kidding, try yourself to get all needed information from a Twitter feed. In my examples of the buying process below like I’m going to go to Twitter to get all the specs on a new big screen TV. And I’m going to learn all this with 140 character tweets? Read the rest of this article and you may be surprised.

Website Design and SEO (Search Engine Optimization) Evaluation

Think carefully as to what motivated you to buy a product or service in the last six months. Most people go to a search engine first to research.

Here are two examples that happened to me in the last couple of weeks. Scenario one, my high def TV quit working on the weekend, it was already four years old and it didn’t make sense to fix. I knew the exact specs, a 50” plasma or LCD with three HDMI inputs to cover my other components.  I used my smart phone as I was out on the deck and wanted to get this task completed quickly so my weekend wasn’t consumed with looking for a new TV. I typed “50” HDMI TV specials Nanaimo”. In only minutes I found several bargains and ended up buying one for only $ 499.00. From the time I discovered the problem to researching for a bargain and going to pick up the TV took about one hour. I didn’t have time nor did I feel it useful to scour a bunch of Twitter or Face Book postings when it was much easier to simply type what I wanted and find the bargain. Would I really want to go through tens of Tweets and try to interpret the 140 character discussions to find my bargain?

Over the weekend we took care of our four year old granddaughter that seems to be obsessed with bugs. I used the exact same methods as for the TV but different search words. In less than five minutes I found a store through search engines that have a nice little 30X microscope for my granddaughter to look at bugs. The rest of my weekend was trying to kill flies or wasps so she could look at them real close.

Think about your own receptors that led you to buying a service or item as we would love to hear your own stories.

In all cases the websites found were professional, easy to use, mobile compatible and solved my problem with very little time.

It seems that so many business people are very quick to spend huge amounts of time tweeting and posting yet the return is very small. A good quality website that is being found in search engines for the products and/or service you supply should always be foremost BEFORE you jump into the social media band wagon.

Is anyone concerned Face Book shares have plummeted to half since its first public offerings? Seems to me it’s the same hype we are discussing in this Blog.

The next subject covers two types of lead generation that ties into web design and social media comparisons.

Interruptive or Inbound Marketing – You Decide which is Best

Interruptive marketing is pretty well what it implies, interruptive. Whether on TV, Bill Boards, Radio, Magazines or even our own Face Book we see advertising everywhere. People don’t generally want to be disturbed when their watching a favorite program or reading a magazine flipping through the first 8-10 pages of advertising before they finally get to the reading material of interest. This is interruptive.

Then considering my own buying habits and the two examples I knew exactly what I was looking for and was seeking a company that could fulfill my needs. This is “inbound marketing” where the buyer is truly looking for a solution and is not bombarded with advertising.

Try this exercise yourself; take a fictional product and/or a real product or service you are interested in. Try search engines first and then try using Twitter or Face Book to find the same solutions.

Conclusion – Website Design with SEO versus Social Media

Look over your own website design very carefully, compare with competitors from ease of use and solving the problem. Then try to find your own business by typing your own products or services keywords in a search engine. Do not type your own company; it’s the new customers that don’t know you that you want to attract as well as existing customers.

If your website is making money and found easily in search engines now social media may be a consideration. Don’t just jump on all of them, create one channel at a time and work them building relationships.

The last consideration is who owns your intellectual online property? If it’s your website it’s 100% yours, all traffic you generate from blogging to adding what’s new articles and new content all goes to your benefit. You never really own the data on public social media channels, Face Book and similar crawl every post on your channel and monetize it for themselves. Even your own competitors can show up while in Face Book if they are advertisers. Imagine promoting your Face Book channel all the time to find out a competitor is targeting your services through paid campaigns and a potential costumer notices the competition and goes with them. You can’t control that in social media nor do you own the data, they farm it for all that’s its worth.

We want to conclude with a positive as there are situations where social media can be helpful, however look in your own backyard first before jumping on the band wagon, it’s time consuming and not always profitable. We’d love to hear and share your stories on either web design success and/or social media. We have found that retail can be beneficial for social media PROVIDING your website and online search engine exposure is already top ranked.

If you have a question or comment, please contact us, all feedback is happily received.

Mobile Marketing Association defines Mobile Marketing as a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.

Why care about Mobile Marketing?

• 87% of all Canadians have their mobile device within reach 24/7. (Source: Morgan Stanley.)
• 50% of mobile searches have led to purchases.
• 70% of mobile users have compared prices via the mobile web. (Source: Google “The Mobile Movement: Understanding Smartphone Users” 2011.)
• On average, Canadians spend 2.7 hours per day socializing on their mobile device. (Source: Microsoft tag.)
• 70% of all mobile searches result in action within 1 hour. (Source: Mobile Marketer.)

What do these numbers mean for you? Organizations can reach and interact with current and potential consumers around the clock.

At Webacom Media Corporation we want to help create value for your products and services so that your customers can feel good about doing business with you. We are a results-driven advertising agency offering full service campaigns to small, medium and large sized businesses from around the globe. We’re problem solvers and love creating dynamic advertising campaigns and beautiful website designs to help communicate your message.

We offer several types of mobile marketing solutions:

• Mobile marketing via SMS Marketing
• Mobile web marketing
• Mobile marketing via QR codes
• Mobile formatted website and applications

Webacom works with a wide variety of companies ranging from multi-billion enterprises to grass root business owners and family based businesses. Are you interested in creating a Mobile Marketing Strategy to market your product or service?

Do you want to:

✓  Define Mobile Marketing for your Organization

✓  Maximize your Organizations Mobile Efforts

✓  Implement an Optimized Mobile Marketing Strategy

✓  Craft and Implement Innovative Applications

✓  Increase Customer Satisfaction and Engagement

Talk to a consultant at Webacom Media Corporation for more information on how Mobile Marketing can help in your marketing campaign that can help you get the exposure you want and deserve. Contact us any time to see how we can help.

With almost 75 people in attendance the business mixer was an incredibly successful social event. The wide diversity of business types including almost every category from restaurants, manufactures, RCMP, shopping centre (Woodgrove Centre), port authority, doctor (Dr. Jason Hare), pet food supply, seaplanes (Seair Seaplanes), tourism, magazines, social media, business coaches and the list goes on.

Mark Corbett, Marketing Manager for the Nanaimo Museum even brought a guest all the way from Brazil. She is a tax lawyer and has never visited Canada before. Thanks Mark!

We had many new faces including Lee’s Chicken, Nanaimo Subway (they catered the event), Vancouver Island Conference Centre, Nanaimo Port Authority, Future Shop, United Carpet and a very special visit from the RCMP, Superintendent Norm McPHAIL. Superintendent McPHAIL recently moved from Whistler, BC and is the new Officer in Charge of the Nanaimo RCMP Detachment. Of particular interest was a fellow member of the RCMP Norm Fleming that both Superintendent McPHAIL and Jay Somerville (Webacom CEO) worked with in the past. Welcome to Nanaimo Superintendent McPHAIL! We behaved, right?

The evening began with a demonstration on “Open Circle Networking” presented by Nick West, Business Coach. As many may know when attending social events it’s often difficult to network with new people when groups of people cluster in a circle. Thus the concept, open circle networking, allowing people to join conversations without having to butt in.

As the evening progressed Webacom announced it’s free QR Code Creator, www.webacom.com/qr to help businesses wanting to use QR codes for advertising and promotion. Webacom also announced the launching of the new Nanaimo Chamber website, www.nanaimochamber.bc.ca.

Ralph Kirby, Marketing Manager for the Nanaimo Chamber did an excellent job networking, making announcements and collecting business cards.

Webacom is pleased to announce a new strategic alliance with Seair Seaplanes in the capacity of new media marketing and consulting.

Seair Seaplanes History

Seair Seaplanes and Webacom Media Corporation form Alliance – Vancouver – Nanaimo – Vancouver Island, BC

Incorporated in 1980, Seair Seaplanes began a business associated with aircraft chartering, maintenance and servicing.

With a successful charter operation already established at Vancouver International Airport, Seair launched a scheduled service to the Gulf Islands providing customers with 8 flights daily and service to Nanaimo with up to 12 flights per day.

On May 25/2011 Seair began daily scheduled service between Nanaimo and the new Vancouver Harbour Flight Center in Downtown Vancouver, with up to 12 flights per day.

Traditional Marketing to New Media

Seair Seaplanes President Peter Clarke built his successful seaplane business using traditional advertising through word of mouth, networking and print advertising.

When websites and online marketing started to gain popularity Peter realized he needed to be proactive and as a result had a custom website built and one of the first online seaplane reservation systems so customers could easily book his seaplane flights online.

He proudly states, “I wanted cutting edge technology for my customers.”

Now in the second phase Seair Seaplanes just launched a new website utilizing all the newest coding from a custom website, custom seaplane reservation system to mobile formatting.

Be sure to view the website here, www.seairseaplanes.com

Blending Traditional Marketing with New Media

Some would say traditional advertising is dead, however utilizing various media is always best in combination with new media.

As part of Webacom’s responsibility all print, radio and TV campaigns will be tracked through landing pages, QR codes and a number of creative’s.

In addition Seair Seaplanes will be communicating with customers through Social Media platforms such as Face Book, Twitter, LinkedIn, You Tube and Blogs.

Watch for announcements coming up for the Face Book campaign contest!

Relationship Building and Networking – Nanaimo Chamber of Commerce

Both Seair Seaplanes and Webacom are active members of the Chamber of Commerce.

As an example of how powerful this traditional yet still very strong marketing tool is both companies met through the Nanaimo Chamber.

It all started with Barbara McDougall (Former Marketing Manager – Nanaimo Chamber of Commerce) as she wanted to build a committee to get input from fellow Chamber members as to how to attract more members.

She pretty well hand selected what she called a power group that could help achieve some of the Chambers objectives.

That started with Devon Marrello (Formally Marketing Manager for Den Mar Electric), Brian Potentier (Manager of Seair Seaplanes Nanaimo) and Jay Somerville (CEO of Webacom).

The group got along really well and was responsible for setting up Business Speed Networking and a number of other initiatives.

It was the relationships formed that led to the alliance with Seair Seaplanes and Webacom working together. Thank you Nanaimo Chamber of Commerce!

Webacom Opens in Vancouver – Utilizes Seair Seaplanes to Expand Business

Nanaimo, Vancouver Island offers an incredible lifestyle and business opportunities. Part of Webacom’s business planning has always been to expand into Vancouver.

With Seair Seaplanes offering flights from Nanaimo to Vancouver in only fifteen minutes was crucial in the timing of the expansion.

As a result of the new formed alliance Webacom will be using Seair Seaplanes for business trips to Vancouver as the new Webacom Vancouver branch grows.

Jason Somerville, VP of Webacom heads up the Vancouver location.

The strategy needed to include corporate environmental responsibility and as such using Seair Seaplanes in combination with public transit and sky train will allow business trips with minimum carbon footprints.

Thank you Seair Seaplanes for the opportunity to work together and grow our businesses together!

Sincerely, Jay Somerville, CEO, Webacom Media Corporation

Information about Seair Seaplanes and Webacom Media Corporation can be found on their websites as listed below

Seair Seaplanes:

• Seair Seaplanes Schedules
• Seair Seaplanes Scenic Flights
• Seair Seaplanes Charter Flights
• About Seair Seaplanes
• Contact Seair Seaplanes

Webacom Media Corporation:

• Webacom Media Corporation Branding Services
• Webacom Media Corporation Interactive Services
• Webacom Media Corporation Advertising Services
• Webacom Media Corporation Consulting Services
• Webacom Media Corporation Portfolio
• About Webacom Media Corporation
• Contact Webacom Media Corporation

Please use our free QR Code Generator service that allows you to create your own QR Codes for your various marketing and communication requirements.

The QR code is a type of symbology developed by DENSO WAVE it’s a two dimensional code that carries readable information. Comparing with traditional bar code which can only carry information in horizontal direction, the QR code has a larger capability to store information, even up to hundred times of the amount of data that can be carried by traditional bar codes. The DENSO WAVE describes its purpose of creating the new symbology as to provide a “Code read easily for the reader”.

Bar codes have been used for industrial and market purpose for a long time, and become very popular since they speed up many processes and can provide a convenient and accurate solution for storing useful information, and allow users to obtain the information easily by using corresponding bar code readers. However, the volume of information that can be stored within a bar code is very limited, and the size of a bar code can be relatively too large. Thus, the market started to call for new codes that have larger capability of carrying information, more data types, and can be printed in a relatively small space.

Many different solutions were introduced, but these efforts also created new problems such as increasing the size of bar codes, the cost of usage, and the complexity of reading devices. By introducing the new QR code, the new method of storing information in both the vertical and horizontal directions finally solved these problems.

Different from the conventional bar code, which can only store a maximum of 20 digits, the new OR code can store many different data types, including numeric data, alphanumeric data, binary data, and Kanji/full-width Kana (oriental characters). If used for storing numeric data only, the new QR code can carry a maximum of 7,089 characters, which is almost 350 times of the capability of a conventional bar code. If used for storing alphanumeric data, the QR code can carry a maximum of 4,296 characters. The volume of data a QR code can carry will be 2,953 bytes for binary data, and 1,817 characters for Kanji/full-width Kana (oriental characters).

Approximately, the new QR code can carry the same amount of data in only 1/10 the space of a traditional bar code. It also provides smaller sizes for users at the cost of sacrificing some encoding capabilities. There are four different sizes, XL, L, M, and S for users to choose. This feature gives the QR code a great advantage for mobile usages.

Another advantage that the QR code has comparing with traditional bar codes is that it has the capability of error correction even if the symbol itself gets dirty or damaged. The function allows the reader to restore up to 30% of data depending on the situation, and enables the code to be used in more challenging environment. Besides, the QR code is 360 degree readable, since it has a position detection pattern located at the three corner of the symbol, which enables the code be processed in high-speed, without the need to adjust or rotate its facing. The QR code also provides the capability of reorganizing the data stored. It can be divided into multiple data areas, and information stored in multiple QR code symbols can also be reconstructed into a single symbol.

A QR Code system is used in combination with a QR Code printer (or QR Code creation software) and QR Code scanner. There is a full series of QR code scanners designed various applications, many cellphones, can also use applications that designed for reading QR codes. QR Code is generated with QR Code creation software and a special printer.

Google has started the use and promotion of QR Codes using the Google Places in Google Maps.

QR Codes have now become a very popular culture and is embedded in our lifestyles in different forms and shapes. The whole purpose still remains to enable faster connection and portable information transfer with minimum hazzle. Here are some examples on how the QR Code is being used today.

A promotional image released by Pepsi showcasing model Kelly Brook introducing QR Code for the company.

Companies have started using QR Codes on different promotional items including pens, notepads, t-shirts, visiting cards, cups, and billboards to name a few. QR Codes are available in different size formats and are still easy to be captured via the supported smart phones.

This is the QR Code for Webacom Media Corporation and will direct you to http://www.webacom.com/ website if scanned from your smart phone using a QR Code reader.

Recommended QR Code reader for iPhones – RedLaser, Shop Savvy Barcode Scanner

Recommended QR Code reader for BlackBerrys – QR Code Scanner Pro, ScanLife Barcode Reader

Webacom works with a wide variety of companies ranging from multi-billion enterprises to grass root business owners and family based businesses. Are you interested in creating a QR Code to market your product or service? Talk to a consultant at Webacom Media Corporation for more information on how QR Codes can help in your marketing campaign that can help you get the exposure you want and deserve.

ECO Business Marketing

More than ever, you can not afford to have your business using outdated methods of production and manufacturing your products. It’s all of our responsibility to take action to preserve the precious environment around us.

To help you achieve these goals, Webacom has done extensive research into procedures and processes that can help business become more ‘green’.

Whether you’re a green builder searching for LEED certification and need help promoting that, or a manufacturer wanting to promote a new green product, Webacom can help you with advice and information from a network of people committed to green and sustainable living practices.

Elya Byrne, Elya Byrne Realty Webacom is doing it’s part to promote sustainable living through the development of EcoTara. A Free and Non-Commercial community including Video, Blog, News, Directory, Forum, TV Channel, Kid’s Area, Education Centre, Eco Products, Eco Services, Eco Consulting, Business Promotions, Marketing and Advertising Opportunities.

EcoTara will aim to provide businesses and individuals with strategies and information that can help them reduce their carbon footprints and promote sustainable methods of development and production.

Contact Webacom Media Corporation for a no-obligation quotation on how our network of eco-specialists can help increase your business while reducing your carbon footprint.

Well written content is important if you want to make the right impression with your customers. It’s also often overlooked by site designers who walk away from a job when the graphics and navigation are done, leaving you to write the content yourself.

Great writing requires an understanding of your industry and your demographic, as well as the ability to use compelling language that keeps visitors reading.

As we’ve often seen on the web, many sites will go to great lengths for design and aesthetic appeal, but will make sacrifices on the content by hiring someone who’s inexperienced for a low rate or by writing it themselves.  This could mean that your site will contain poor grammar, punctuation and syntax errors, misspellings, improper formatting and worst of all, the wrong tone of voice to speak to your target audience.

People prefer being spoken to in different tones based on age, gender and even geographic region.  They appreciate clear, descriptive text without a lot of jargon or industry slang.  Do you feel like your copy has a customer centric approach?  That the language you’ve used speaks to them about the issues they care about?  If it doesn’t, they may go somewhere else to buy!

Here’s a quick test to see if your content is focused on your customers.  Go through each webpage and count the number of times you use the following words: “we”, “I”, “us”, “our”.  Now go through and count the number of times you use “you” & “your”.

If you have more “we” words than “you” words, then your site is not customer centric and you may want to consider professional copywriting services.

Contact Webacom Media Corporation for a content evaluation and start sending the right message today!

If not, something is wrong. One of the largest reasons people use the web is to research products or services before they purchase. Will they find your site in the top 20? Most people don’t go past the second page of Google searching for results, so if you’re not in the top 20 – chances are you won’t be found.

A website is intended to educate your prospects and get them to take action when they are ready to purchase.

Your website should be bringing opportunity on a monthly basis. A website that is self-generating leads can increase the value of your business substantially.

Search Engine Optimization is More Than Traffic

It’s one thing to increase your traffic, that is great, however if it’s not closing sales it’s very likely your content.

Webacom’s approach to SEO website promotion is different than most Search Engine Optimization Companies. We analyze your content first before we optimize your website. Lets face it, the purpose of site optimization is bringing you new business – not just traffic.

Strategic Internet Marketing Services

Our experienced strategic internet marketing services SEO team can develop and implement a Search Engine Marketing (SEM) plan that will quickly drive qualified traffic to your website to increase both your internet presence and conversion rate (sales).

Our web site promotions involve the latest techniques in organic search engine optimization. With thousands if not millions of competing web sites, the promotions aspect of your website is rapidly becoming more important than the design. If you’re not making money and getting the web site sales you need, you need our SEO Internet marketing team working for you. Years of experience in website SEM promotion and Internet marketing of websites in BC, Canada, Japan and the U.S.

Millions of web sites are not being found, don’t let yours become one of them. Most likely the web development company you originally dealt with performs graphic design and just the most basic of SEO programming only. A pretty site is nice, but we take it a step further and make sure your pages are search engine friendly and engineered to bring in the most relevant increased website traffic possible.

A website without an effective Internet web site promotion strategy brings in very little business. For a free Internet marketing evaluation and quote, please contact our Internet marketing department.

We would be happy to answer any questions you may have regarding our strategic Internet marketing services designed to get as many qualified customers to your site as quickly as possible. Based in Nanaimo, Vancouver Island, BC, Canada our experienced SEO team also serves clients in the United States and around the World.

Search Engine Optimization Overview

Any given web site is part of a huge database that allows search engines to find keywords relevant to your product or service. Originally, the key to a successful web site was to develop your pages with content (text) that mirrors the keywords that you wish to be found with. Once the correct keywords and phrases are found the site is then optimized. Although that still applies today, Internet Marketing and search engine optimization has become increasingly complex and the search engine algorithms are constantly evolving, making it difficult to impossible for the average website designer to keep up with the most critical SEO techniques needed. That’s why we have an experienced and dedicated strategic Internet marketing services department that do nothing but Internet web site promotions and search engine optimization.

Step-by-Step Example

We learn about your business and check competitors web sites, to analyze their rankings and SEO, while searching for keywords relevant to your business. We then use a database that tells us exactly what people are typing, how often and the derivatives of the keywords. The database gives us information on a monthly basis and is based on top search engines. It was recently discovered by leading web metric companies that 80% of all search volume was generated by less than 10% of internet users, what we would call ‘power users’.

This means it’s no longer enough to simply pick the SEO keyword terms with the most search volume, so we perform thorough research across a variety of informational resources to determine patterns of search behaviour and apply the terms most likely to capture prequalified traffic to your site.

Note: For competitive reasons this list does not include all optimization methods.Internet Website Promotion Made Easy.

Take The Next Step

Complete our Free Quotation Form for a no obligation quotation and take your web site to the next stage, making money! Or simply call Toll Free: 1-866-376-4240 for more information.

For those that choose an ongoing Internet marketing strategy, we will create a custom monthly SEO plan that includes extensive analysis of statistics programs that constantly monitoring the progress of your SEM web site traffic. Utilizing the information from these statistics we can apply effective link and content building strategies to bring you to the top of the search engines.

You Have Less Than Eight Seconds to Capture the Attention of Your Prospect, can you afford to lose them? Studies show that consumers are more likely to do business on a professionally designed website…

Web 2.0 is the new standard and your prospects are now more educated and more impatient. Web 2.0 is all about providing useful content when the client wants it and in as few clicks as possible.

The days of flash animated intros with the “enter here” button are gone. As people have learned how to research products in search engines they don’t want to select a page and find out none of the content is relevant.

Appearance is still important, however the simpler the better. For websites black text on a white background is and has always been the easiest format to read. Don’t use colored backgrounds unless you absolutely have to.

How will your business be judged?

Appearance: Appearance is and always has been an issue whether it’s a storefront, office or Website. They have to be professional looking, organized and appealing and most importantly provide real information, not just an advertisement.

Most people would not want to buy products or services from a store that was unorganized, didn’t provide answers to your questions and had broken shelves. A website is exactly the same. To evoke a feeling of trust you must reflect professionalism.

Custom Design: All Webacom sites are custom built from scratch, no other company will have the same look and that adds uniqueness to your website.

Development: Beyond having a design team you also need people that are experts in search engine optimization, content writing and development. Most new websites are now dynamic and database driven so you also need programmers to create databases and maintain the web hosting.

We wish we could say it’s all easy, however it’s not and it requires full time dedication to make it right.

Promotion: A nice looking website is great, however if it’s not making you money or saving you time your ROI is not high. This is why it’s critical to be found in Search Engines.

Webacom has spent hundreds of hours learning how to get good rankings and many of our customers are receiving thousands and thousands of visitors a month and turning them into customers.

Hosting: A good hosting service with very little down time is extremely important to the success of any website. In addition a statistics program that tells you exactly what people are typing to find your site is equally important. All our hosting packages include web mail, statistics and the ability to create your own emails.

Need some help?

At Webacom we take any fear out of both technology and how to choose the right design company and make it an educational experience that will enhance your knowledge. Quotations are free and we take pride in our no pressure means of obtaining the trust of our customers.